Market Intelligence

Your market, your competitors, and where you stand.

Claire Insights gives you detailed market insight for sales and for rentals, down to the suburb and the price point, and shows how your competitors are performing in the same market. It is built on Propic’s data for every property in Australia, and it shows where your own agency sits in the picture.

Already at work
11.5MAustralian properties behind every figure
4.2Bpredictions a year

Sales, rentals and competitors, in one place.

Your sales market, your rental market and your competitors in one place.

01 · Sales market

Every suburb, in detail

Prices, sales, stock and days on market, down to the price point.

Sold214
For sale63
Days to sell28
Price cuts12
02 · Rental market

Rents, yields and days to lease

The weekly rent and its trend, and the rentals available now.

$620 a week
Gross yield 4.1% · 19 days to lease
Up 3%
03 · What is coming

Where the market is heading

Predicted listing activity: what is likely to list, where and when.

SuburbPrice pointTiming
04 · Competitor Intel

Where you stand

The agencies in your area, beside your own.

You31%
Agency A27%
Agency B18%
05 · Agent X-Ray

Any agent’s track record

An individual agent’s listing activity in your area.

J. Marsh · Agency A
14 listed · 11 sold
X-Ray
06 · Wins and losses

Who you lost it to

Every listing won or lost, and to whom.

7 Brookwater Ch
Lost to Agency A
Lost

An example. The suburb, the agencies, the agent, the address and the figures are invented.

The difference

Most agencies see their own numbers and a suburb median.

Claire Insights shows the sales market, the rental market and your competitors side by side, so you can see where you stand.

The sales market, in detail.

For any suburb, down to the price point. The data refreshes daily.

  1. Prices

    Current and historic median prices, and how they are moving.

  2. Listings and sales

    What is on the market, what has sold, and at what price, with each day’s new listings, price reductions, sales and withdrawals.

  3. Pace

    Days on market and sales volumes.

  4. What is coming

    Predicted listing activity by suburb and price point: what is likely to come to market, where and when.

  5. Every morning

    A daily market wrap for agents and principals: new listings, sales and price changes in the market you sell into.

Any suburb, in your agent’s pocket

Pulse on a phone: a suburb’s snapshot, with the typical sale price and its trend, sales, stock on the market and days on market

Pulse on a phone: the sales view of a suburb. Free for individual agents and property managers.

The rental market, in the same detail.

For property managers, and for any agent talking to an investor.

  1. Rents

    The typical weekly rent for a suburb, month by month, with its three- and five-year trend.

  2. Yields

    Gross rental yield, suburb by suburb: annual rent as a share of the typical sale price.

  3. Supply

    How many rentals are available right now.

  4. Pace

    Days to lease: how long a typical lease takes to sign.

  5. Who is investing

    Claire flags the enquirers showing investor intent and sends them to your property managers.

The rental view, on the same phone

Pulse on a phone: the rental view of a suburb, with the typical weekly rent and its trend, gross yield, rentals available now and days to lease

Pulse on a phone: the rental view of a suburb.

Your competitors, not just your own numbers.

01

Competitor Intel

How the other agencies in your area are performing, and where your agency sits among them. Open to every Propic client, from the client portal.

02

Agent X-Ray

Drill into any individual agent’s listing activity and track record in your area.

03

Wins and losses

When you win a listing, when you lose one, and who you lost it to, so coaching has something concrete to work with.

04

AI summaries

One click turns any report into a plain summary of what matters, so nobody has to read charts to get the point.

One picture. Two reasons to want it.

01

For business owners

See your market and your competitors beside your own results. Win rate measured, losses attributed, and your agents and database benchmarked against the industry. Permissions decide who sees what.

02

For agents

Know your patch before the first call of the day: sales, rents and what your competitors are listing, a daily market wrap, and any suburb on your phone, free, in Pulse.

Just some of the brands that trust Claire.

Jellis Craig
McGrath
Stone
Place
Nelson Alexander
Woodards
Morton
Hive

and +55 more

Other agencies using Claire include Abercrombys, Alex Pitsis Group (APG), All Properties Group, Barnett Real Estate, Barry Plant, Belle Property, Bombay Real Estate, Brava Residential, Broadhurst, Caroline Brown Property, Code, Crafted Property, eXp Realty, Felix Reitano Real Estate, Garry Jones Homes, george brand, Harcourts, Harwood, Hayman Partners, Hennessy Real Estate, Hillsea.com Real Estate, Integrity, James Avenue, K&D Properties, Keyes & Co Property, Kim Jones & Co, Laing + Simmons, LJ Hooker, Marriott Lane, Martinuzzi Property Group (MPG), McNeice, MK Real Estate, Movable, Multi Dynamic, Nic & North, Palm House Property, Pilgrim, Professionals, Raine & Horne, Ray White, RE/MAX Edge, Reddy G Real Estate, Richard Matthews Real Estate, Richardson & Wrench, Sale Street, SMART Real Estate, Soul, Stoke, Suburbia, Sydney Realty Centre, View, Vivid Property, Wolf.

Questions we get asked.

What market insights does Claire provide?

Detailed insight for both sales and rentals, for any suburb and down to the price point. For sales: current and historic median prices, listings, sales and price movement, days on market and sales volumes. For rentals: weekly rents and their trend, gross rental yields, the rentals available now and days to lease.

What can we see about our competitors?

Competitor Intel shows how the other agencies in your area are performing and where your agency sits among them. Agent X-Ray drills into any individual agent’s listing activity and track record. Claire Insights also shows when you win a listing, when you lose one, and who you lost it to.

Does it show where the market is heading?

Yes. Propic’s models predict listing activity across the whole market, by suburb and price point: what is likely to come to market, where and when.

What does it show about our own business?

Whether your agents are winning in the lounge room, the health of your database, and industry benchmarks to measure both against. Offices, and head office where applicable, see Claire’s activity by brand, office, agent and property, and permissions decide who sees what.

Where does the data come from?

Propic’s own property, market and listing data, covering about 11.5 million Australian properties, with government and reference sources including the national address file, the NSW Valuer General, ABS census data and school catchments. Your own CRM data sits alongside it and remains yours.

How is this different from Pulse?

Pulse puts the market in each agent’s and property manager’s pocket, free: ask about any suburb, sales or rentals, out loud or by typing. Claire Insights adds your competitors and your own business, and comes with Claire.

See your market, and where you stand in it.

Forty-five minutes, run on your own area. Or ask Claire about it right now.